Allan L Cohen - Strategy Consulting  
  For leadership teams in fast moving competitive environments who are seeking to increase their strategic focus, coherence, and commitment. This process typically involves building alignment around the decisive choices of strategy:

  Purpose & Ambition – For what does this organization exist? What do we say defines success?
  Stakeholder Commitments – Who else has a stake in this organization? What are we promising to them?
  Strategic Assets – What do we have that makes us uniquely capable of succeeding?
  Guiding Beliefs – What are the critical assumptions that we are betting everything on?
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